If you’re in the business of blogging then you’ve probably found yourself spilling over content for hours, debating over every word and perhaps every comma. But do you put as much time and attention into the title of the blog post as you do the body of the post?
If the answer is no, then you may want to reconsider. A cleverly-crafted blog title is crucial for SEO and attracting the right kind of leads to your blog. Choosing the right type of title also ensures that you’re writing a kind of post that will most effectively draw customers in. So before you start drafting, we recommend you consider these 5 types of blog posts and their titles.
1. Cost/price articles
example title: How much does an iPad Air 2 cost?
2. Comparison articles
example title: iPad Air 2 vs. Kindle Fire: Which is best?
3. Review-based articles
example title: A Review of Apple’s iPad Air 2
4. “Best of” articles
example title: What are the Best Tablets of 2015?
5. Problem articles
example title: Top 5 iPad Air 2 Problems and Solutions
Take Away Message
No matter what product or service you are selling, consumers are drawn to these 5 subjects. They want to know how much your product costs and if there are any problems or issues with the product. They want to know who your competitors are as well as any reviews of your product. Ultimately, they want to know that you’re the best.