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Streamline Your Marketing Processes with a Marketing Automation Tool

Marketing automation. Maybe you’ve heard of it, maybe you haven’t. In any circumstance, marketing automation tools can be a great resource to help you make your marketing processes streamlined and efficient. So what features does a good marketing automation tool consist of? We’re here to tell you all the details!   Marketing automation is software […]

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The Inbound Brew Plugin: Featured by Brain Drops Marketing!

    Ever heard of Brain Drops Marketing? We sure have! Brain Drops Marketing is the blog of successful marketing guru, Graham Couling. Trust us when we say his blog is a treasure trove of tips and tricks that will help any marketer or business owner find success. On his blog, Graham shares his top […]

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How to Make Sure Your Marketing Campaigns and Strategies are Actually Working

If you are a website owner then the objective of your website is likely to  covert visitors into customers. Are we right? The problem is that often, this is easier said then done…Unless you have the right tools, that is. Measuring and tracking the performance of your website is an essential step to improving your […]

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What is Heat Mapping?

Whether you’re a website designer, marketer, or a small business owner, you can’t focus solely on your website aesthetics. The functionality and performance of your website must be the priority of whatever you produce. After all, what good does a “beautiful” website do if it doesn’t even perform properly? Exactly. That’s why every website owner […]

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The Process Behind Lead Capturing (The Right Way)

One of the most basic objectives of digital marketing is to convert more leads to customers. The first step in accomplishing this is to first acquire those leads. The simplest way to do this is by getting a lead’s information– namely their email, telephone number, and of course, their name. Reality is, the two most […]

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Our Best Strategies for Creating a CTA That is Oh-So-Clickable

Call-to-action buttons are all about offering something valuable to your leads that will prompt them to take a desired action. With CTA’s the goal is always to put the right message in front of the right people at the right time. It’s a glorious process really, so let’s get started with the basics. […]

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What Is CRM (Customer Relationship Management) Software?

CRM. Maybe you’ve heard of it, maybe you haven’t. In any circumstance, customer relationship management software is a crucial element of a successful marketing strategy for any company in any industry.  So what does CRM  does it do? In short, CRM makes your life  easier and much more organized. Interested? We’re here to tell you […]

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