A landing page is a page on your blog or website that features a core concept of your business or product and captures information from your leads. Our landing page tool catches form data and can be tied to downloadable content such as a white paper or e-book. Follow the steps below to easily create a landing page using Inbound Brew.
Create New Landing Page
To begin, click on “Landing Pages” on your navigation bar and click the “Create New” button in the top righthand corner.
Select Landing Page Layout
Next, select your landing page layout from the options shown below. Once you find the layout you are looking for, select the layout title with your mouse.
Title and Populate Your Landing Page
Once you’ve selected your landing page layout, you will automatically be redirected the draft of your landing page where you can begin populating the page with all of your stellar content and eye-catching images. As you enter your text, images, and HTML, you will see the preview of the page automatically update.
You will want to begin this process by first typing in a name for the landing page you are creating. You want it to be descriptive enough that both you and your leads will be able to find the landing page using a simple search. Make sure you use target keywords and phrases that are unique to that landing page.
Enter the Landing Page URL
Enter the URL that you want for the landing page in the box beneath the landing page title. Make sure you name the URL something that is both short and relevant to the page topic.
Optimize Your Landing Page
It’s important that your content is keyword tool and on-page SEO tool is conveniently on the right side of the page to help you create focused and SEO-friendly content.
Once you’ve created your new landing page, you can begin to associate that landing page with forms, emails, and even downloadable content such as ebooks, whitepapers, and webinars. You can also associate your page with a contact form to prompt your users to sign up for free offers, trials, or demos of your product.
Test Your Landing Page
Lastly, it is important to test your landing page. You can do this by hitting the “Preview” button on the righthand side of the page.Once you are happy with the landing page, hit “Publish” on the righthand side of the page and you are good to go!
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